29-Inch Wheel (29ers)

Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike.

Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike.

Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike.

Forget the numbers. Mute the speculation. Let the other guys invent cute alternatives for "cross country." Steer clear of pigeon holes and limiting beliefs. Strap on your blinders and go get lost. Then decide what the SB120 means to you. And you alone. Definition ready.

Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail, and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike.

Upholding a time-tested, race-bred ethos that says nothing should hold a rider back from the sheer joy of untethered speed. Built off one of the most winning race platforms in EWS history, the SB160 is pure race machinery. Honed for more. Be fastest.

Upholding a time-tested, race-bred ethos that says nothing should hold a rider back from the sheer joy of untethered speed. Built off one of the most winning race platforms in EWS history, the SB160 is pure race machinery. Honed for more. Be fastest.

The Fusion is the perfect blend of efficiency, capability, and reliability on the trail. The Fusion’s responsive handling characteristics and comfortable geometry will help you mix up your ride from the pathway to the trail, and onto the single-track. The Fusion’s geometry has been optimized to provide you with the best possible experience when heading out for a ride. We’ve updated the geometry to reflect the needs of a true "down-country" rider, including 29" wheels, a low stand-over height, longer reach, and a slacker head tube angle. With features like 100 mm of front travel, internal cable routing, and a 1x drivetrain, the Fusion sits at the top as our best all-around hardtail.

The Growler proves that the secret order of hardtail trail shredders is alive and thriving. Sure, it’s got that classic hardtail profile. But 21st-century touches across the platform reveal a future-proofed, instant classic. 29x2.6 tires for ridiculous grip. An aggressive ride character for surprising levels of confidence while descending or ripping tough trails. A refreshingly simple (and tough) package for rowdy days at the trails. More satisfying than a tropical IPA growler fill on a hot day—and way, way faster. Cheers, eh. What sets the Growler apart Holds the line Hardtail isn’t dead—so we went all out in making the Growler as capable, aggressive, and as fast as possible on rowdy, rad trails. Charge hard—the Growler's with ya. Stubborn levels of traction Sure, the Grower rips trails fast. But for technical climbs and loose trail, we opted for big rubber and "dig-the-hell-in" geometry to ensure ridiculous levels of traction and competence over the loose and uneven stuff. So good, it’s stubborn. Monstrously fun We purpose-built the Growler around 29 x 2.6 tires. The result is a fast-rolling, hugely competent, and impossibly fun hardtail machine. Fully-internal cables and a boost rear hub really tie the room together on any trail, too.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

From all day epics to technical singletrack, we've got you covered. If you're looking for one bike that does it all, look no further than the Instinct. We've designed a bike that's capable of tackling technical trail riding but still allows you to push the pedals hard on the climbs. We've updated the geometry, frame features, and suspension kinematics to make sure you feel confident on the up's, down's, and everything in between. Trust your Instinct. What sets the Instinct apart. Total trail precision Razor sharp handling and a buttery but efficient suspension setup means satisfying small bump compliance and addictive flickability. Hitting the sweet spot between big hit confidence and surgical levels of precision, it rewards the rider ready to ride more of everything, faster. An Instinct for every rider Embiggening or shrinking a frame isn't enough. That's why the Instinct comes in six distinctly sized frames with specific suspension kinematics and two wheel-size options. It's the only way to ensure every element of the Instinct's character gets fully realized for every rider. The right setup for any trail Total precision is yours on any trail with our RIDE-9 adjustment system and 2-position rear axle that allows for chainstay length adjustment. It's everything you need to quickly arrive on the best setup for the trail ahead. - The most versatile platform in our range - Perfect blend of climbing and DH performance - Adjustable chainstay length to suit the rider - Kinematics, fit & wheel size adjusted per size Wheel size: Sizes X-Small – Small: 27.5-inch Sizes Small – X-Large: 29-inch

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

If you're looking for one bike that does it all, look no further than the Instinct. We've designed a bike that's capable of tackling technical trail riding but still allows you to push the pedals hard on the climbs. We've updated the geometry, frame features, and suspension kinematics to make sure you feel confident on the up's, down's, and everything in between. Trust your Instinct. Wheel size: - Sizes X-Small – Small: 27.5-inch - Sizes Small – X-Large: 29-inch

Purpose-built to hit the precise sweet spot between lightweight cross country climbing prowess and technical precision, the Element is the best of both worlds and more. New-levels of climbing efficiency guarantees that oh-so-sweet feeling of riding someone off your wheel. Added levels of stability on fast descents and a pseudo-aggressive seat tube angle provides surprising levels of confidence on tight single track and hairy descents. Light. Stiff. Fast. Smooth. Precise. You’re now in your Element—always. Wheel size: - Size X-Small: 27.5-inch - Sizes Small– X-Large: 29-inch

Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

Purpose-built to hit the precise sweet spot between lightweight cross country climbing prowess and technical precision, the Element is the best of both worlds and more. New-levels of climbing efficiency guarantees that oh-so-sweet feeling of riding someone off your wheel. Added levels of stability on fast descents and a pseudo-aggressive seat tube angle provides surprising levels of confidence on tight single track and hairy descents. Light. Stiff. Fast. Smooth. Precise. You’re now in your Element—always. Now with a GRIP2 fork and 4 piston brakes for some extra confidence on the trail!

Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.

The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.

Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.

EVERY RIDER, EVERY TRAIL The Norco Fluid can dive into corners. And carve sweeping turns. It's as happy mixing it up in the backwoods, as it is rolling local trails. It can elevate beginner riders to intermediate. And carry intermediates to expert. It can take your weekend hobby and turn it into a lifestyle. While so many bikes are made for a specific something or somebody, what the world needs is a bike built for every rider and every trail. That's the Norco Fluid. RIDER BENEFITS THREAD THE NEEDLE - Intuitive precision handling to pick the perfect line. - Engineered using the same Norco technology and process as our top-tier Trail bikes to give you the ride of your life no matter what path you follow. POTENTIAL FULFILLED - Top-tier design and features over-deliver as skills evolve. - 6061 aluminum frame gives experienced Trail riders what they need to ride their best and helps evolving riders develop new skills and preferences without limits. CUSTOM TUNED SUSPENSION - Sophisticated suspension components for full-platform performance and tunability. - Precision-engineered 130mm rear suspension features custom-tuned dampers co-developed with the shock manufacturers provides fully customized suspension setup and performance for every rider. ROOM TO MOVE - Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain and push your limits. PERFORMANCE FOR ALL - Refined design and expanded size range for accessible Trail performance. - Boutique-level fit & finish is available in 5 frame sizes, delivering superior Trail performance to riders between 5'1" and 6'7" with components selected to offer peak performance and durability. RIDE ALIGNED - Perfect fit, dialed handling and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS to the human who rides it. - Rider-first geometry and suspension kinematics combine with custom fit and suspension tuning for personalized performance from day one.

The Optic is an aggressive short-travel sled that absolutely rips on descents but can get back up without a gondola. With 125mm of DH-inspired rear suspension, and 140mm travel up front, the Optic embodies Norco's Ride Aligned technology to provide clarity when your vision starts to blur from the speed, or your over-active tear ducts. - Optic Carbon 29" 125mm FT/6061 Alloy RT - Ride Aligned Trail geometry based around 140mm short offset forks - Slack 65 Degree HA - Short seat tubes with long travel droppers - Ride Aligned Suspension setup - Updated Chainstay and Seatstay - Stiffer, 180mm post mount brake, added heel clearance - Vittoria Mazza and Martello tires w/Graphene 2.0 Compound - Stan's Tubeless Ready - Rims pre-taped, valves and sealant provided RIDER BENEFITS: - RIDE ALIGNED: The Optic uses Norco's Ride Aligned design system which matches each individual bike to the human who rides it, creating a customized platform that is both stable and balanced, allowing the rider to push harder. - FINE TUNED REAR SUSPENSION: We created the Optic's suspension design around a very specific spring curve and damper settings, and RockShox and Fox stepped up to build everything we were looking for. - HIGH SPEED BY DESIGN: By relaxing the Optic's head angle to 65 degrees for stability, we fine-tuned the handling with reduced-offset forks – providing even more high-speed precision and predictability for a more aggressive trail attack. - EQUIPPED TO DESCEND: To bolster the Optic's descending prowess, each bike is equipped with 4-piston disc brakes, shorter seat tubes, long-stroke dropper posts and aggressive knobby tires.

Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.