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29-Inch Wheel (29ers)

$15,499.99
Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.
$14,999.99
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
$14,499.99
Designed to strike the perfect balance of lightweight cross-country efficiency and technical precision, the Element is the best of all worlds. The lightest full-suspension carbon bike we've ever made 350g lighter than the previous generation, even more capable. Not your average pivot design. A new addition to the Element is the Smoothlink SL flex stay. By eliminating the traditional pivot, we’re not only able to shave weight but also increase stiffness in the rear triangle. Lighter and more refined, you can expect the same supreme ride quality of our traditional Smoothlink design that puts the Element ahead of its competitors. Engineered for the Edge Progressive geometry keeps you ahead of the pack with long, low, and slack angles that confidently tackle any surprises along the way. Optimized for Power, Built to Thrill We fine-tuned the frame design to save over 350g in weight, making the Element the lightest full-suspension bike we've ever produced. At the same time, we increased frame stiffness in key areas for a responsive, snappy, and quick-accelerating ride feel. Adventure-Ready by Design Customize what you carry with multiple frame mounts for bottles and accessories. Plus, upgraded dual-row, high-capacity bearings ensure reliability and longevity. From long-distance racing to deep backcountry missions, the Element has you covered.
$13,199.99
Upholding a time-tested, race-bred ethos that says nothing should hold a rider back from the sheer joy of untethered speed. Built off one of the most winning race platforms in EWS history, the SB160 is pure race machinery. Honed for more. Be fastest.
$12,999.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$12,499.99
The All New Ripmo V3 The Ripmo isn’t just a bike; it’s a legend! With multiple “Best in Test” awards and years of high-level competition at the notoriously brutal Enduro World Series, it’s the ultimate trail-slaying machine. How do you improve on that? The Ripmo V3 is loaded with new features: internal downtube storage, a flip chip for mixed wheels, a slacker head angle, and increased coil compatibility. The brand has also expanded sizing options and added size-specific details—right down to the bottom bracket height. Key Features Size Specific Everything Every rider deserves the same great ride feel, no matter their height or proportions. Ibis use size specific seat tube angles and suspension kinematics to bring incredible balance and speed to all size riders. Even chainstay length and bottom bracket height are tailored to each frame size. Five Sizes The brand has added a third size in the middle of the bell curve to provide a fit that’s just right. With 80% of riders falling between 5’5'' and 6’0,” Ibiis introduced a new “Extra-Medium”size. The extra-medium (size 3) now sits in the middle of our sizerange, while size five remains the traditional XL. Flip It Ibis added more adjustability with a new flip chip - now you can run 29”or 27.5”/29” mixed (MX) wheels on all sizes without compromising the geometry. On the Ripmo, the Extra Medium and larger sizes ship with 29” wheels, while the Small and Medium sizes come with MX wheels. DW-Link Ibis continues to use the critically acclaimed dw-link suspension platform known for its efficient climbing and superlative downhill performance; it sets the standard for modern mountain bikes. Size-specific kinematics make sure every size bike pedals amazing while still keeping things quiet and calm in challenging trails. Coil Compatible Drawing on the race-proven HD6 design, the Ripmo now has a coil spring friendly progressive shock rate and shorter clevis which makes it compatible with pretty much any coil shock. The brand's size-specific kinematics make sure every size bike pedals amazing while still keeping things quiet and calm on challenging trails. Internal Frame Storage Get that gear off your back and into your bike with our frame storage system. The latch operates effortlessly, even in cold, muddy conditions while wearing gloves. The door is water-resistant, rattle-free, and robust. Ibis partnered with Cotopaxi to craft a set of two internal bags for your snacks, tools or whatever. Cotopaxiis known for high-quality construction and sustainable practices; each bag is crafted from remnants and dead stock, making them colourful and unique. The result of our obsession - every detail on the Ripley has been thought through, refined and refined again.
$11,999.99
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
$11,599.99
Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail, and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike.
$11,499.99
Whether you’re ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what’s possible on a short travel trail bike. VPShp Suspension Platform Designed around Norco’s VPSHP suspension layout that increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic experience riders expect from a short travel trail bike. With 140mm/125mm of travel, the 2024 Optic condenses years of technology from long travel bikes into a lightweight package that’s as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic’s playful roots, while punching above its weight when the trails get rough. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$11,049.99 $12,999.99 15% Off
Completely reimagined, from the ground up. The all-new design makes the Altitude even faster than before. With increased stiffness and a lower centre of gravity, overall ride performance is leveled up. Eats up tough terrain. Its finely tuned rate curve and concentrated suspension mass let it handle bumps effectively, keeping the rear wheel glued to the ground under power. Ride support you can count on. The linear rate curve provides a supportive and predictable feel with minimal unwanted movement or harshness. Mid to large-sized impacts are absorbed effectively without compromising speed or control.
$10,499.99
Meet the bike in between nothing. Leaving no rider wanting. Master of the climb, the bomb, the rail, and the air. The utterly unequivocal. The rule crusher. The trend buster. No rig can rule all, but this one can absolutely rule. The mountain bike. TRAIL BIKE? YES, AND... This is the mountain bike you reach for when the trail is untamed and unrelenting, in both directions. "Trail bike" is a term that gets used pretty liberally in the industry, so we designed the SB140 to be even better suited to go deep and find out what's on the other. FEATURES: SWITCH INFINITY. RECALCULATED. Discover the next generation of translating pivot suspension designs. Setting new expectations for kinematics, longevity, sensitivity, and strength. CABLE MANAGEMENT. Internally routed cable tubes with secure closures at entry and exit points eliminate rattles and cable rub. Whether running a mechanical drivetrain and dropper or a wireless setup, cable management is intuitively easy and quiet. THREADED BB. Threaded aluminum bottom bracket shell with integrated ISCG-05 tabs. This critical drivetrain interface is now more durable, cleaner, and easier to service. UNIVERSALLY READY. If a hanger bending crash occurs, the new Yeti models use the Universal Derailleur Hanger (UDH) interface — the industry standard mount for a rear derailleur. The UDH is available in nearly any bike shop, Yeti dealer or not. FULL DROP. As the capability of our bikes continues to increase, so does their ability to run modern-day, full-stroke dropper posts. Our seat tube is shorter to allow for a longer dropper post. Most riders will be able to use 150mm dropper posts on Small frames*, 175mm on Medium frames*, and 200 mm+ dropper posts on L-XXL frames* respectively. *Dependent on actual seat height on specific bike size. REFINDED NEW LOOK. STILL DISTINCTLY YETI. The refined main frame and swingarm silhouette are more than just striking good looks – it's an engineering approach that packages Switch Infinity and shock linkage in a tighter, more efficient frame with added impact clearance. Holistic frame chassis stiffness has increased, along with frame ground clearance. UNPARALLELED FEEL. FOR ALL RIDERS. Every rider deserves a frame feel that's tuned for them, regardless of frame size. Over the course of hundreds of virtual simulation comparisons and back-to-back carbon prototype testing, we've refined our carbon layups to deliver consistent torsional stiffness and flex profiles across all frame sizes. The feel is precise yet compliant while structurally balancing light weight and durability. A SMARTER LEVERAGE RATE. Designed around a relatively linear progression curve, with slightly more progression at the end of the stroke for the added travel of the bike. SB140 Riders get great small bump sensitivity, an incredibly supportive mid-stroke, and a composed, bottomless feel. It's a progression curve that delivers quality full travel capability, for mountain biking. Other bikes might have more progressive curves. The question is, what for? PATENTED COMPACT WISHBONE. Our patented, two-piece wishbone shock extender optimizes leverage rate while pushing the shock forward in the frame. This forward positioning allows for a large range of shock compatibility, decreases stand-over height, reduces shock tab sizes, increases water bottle compatibility, and increases downtube clearance. When it's time for service, shock removal is quick and easy. SPEED METAL. Our new pivot designs use 100% standard-sized cartridge bearings secured with precision-machined floating collet axles. All bearings are pressed into the linkage assembly vs the swingarm or front triangle. MORE COMFORTABLE ON MASSIVE DAYS. Rather than conjuring up a claim to rationalize the vanilla geometry that dominates other "mid-travel" bikes, we asked how the remarkable feel of the SB130 can become even more capable of tackling a wider range of terrain? The result is a size-specific geometry that puts SB140 riders in a more balanced position for extra spicy trails in every direction. 1. FORWARD BIAS POSTURE Give racers the room needed to center them on the bike. 2. FRAME REACH FOR RIPPING Frame reach remains sensibly roomy when running modern short stem lengths, but not ridiculously long to justify a "longer, slacker, lower" claim. 3. SIZE SPECIFIC CHAIN STAYS Chain stay length increases with frame size, ensuring the rear center of the bike is proportionately correct for riders of all sizes (XS-XXL). 4. SIZE SPECIFIC SEAT TUBE ANGLES Riders of all sizes stay in a powerful pedal position with seat tube angles that increase with frame size. This makes the transition from seated to standing easier, especially for taller riders. 5. SLIGHTLY HIGHER STACK A slightly more upright position is more comfortable on big ascents and more capable on big descents. Riders who prefer a more aggressive position can run less stem spacers for a cleaner look.
$9,999.99
Beyond the Expected. Revolver 130 sets the bar for what a Cross-Country bike can do. With 130 mm of front travel and 120 mm at the rear, it's fast, efficient, and capable. The Revolver is the lightest full-suspension frame Norco has ever built, with a surprising amount of capability. At the core of its efficiency is our advanced approach to a Flex-Pivot suspension design. With aggressive XC geometry and a carbon frame layup optimized for each frame size to enhance stiffness and compliance, Revolver maintains consistent kinematic and weight distribution across all sizes. It's a strong foundation for any rider to drive up and charge down, beyond the expected. Quick and snappy on acceleration, whether you're going up or ready to rip down, its suspension performance is well beyond what you can expect from a shorter travel bike. Head out for epic days, attack climbs, and crush descents, while cruising through the singletrack; it's the best choice for stage races or all-day adventures. SUSPENSION TRAVEL Precision and control for all-day efficiency. 130 mm of travel in the front and 120 mm of travel in the rear delivers lightweight, precise, efficiency whether you’re sprinting out of the saddle or holding your line on a rough descent. FLEX-PIVOT SUSPENSION At the core of its efficiency is Norco’s advanced approach to Flex-Pivot suspension design. This suspension layout gives us improved performance out of the lightweight, inline XC air shocks we're spec'ing that rivals the suspension sensitivity that would typically be reserved only for heavier and larger volume air shocks. Combined with consistent anti-squat and carefully tuned leverage curve progression, this platform gives Revolver an excellent balance of efficiency and technical capability. PERFORMANCE TUNED SUSPENSION Customized suspension development to support Revolver's best attributes. Done right, an XC bike doesn’t need a firm compression tune to feel efficient. For the Revolver 130, we worked with RockShox on a SIDLuxe tune with custom machined internals that improve shock sensitivity and enhance your ride through technical terrain. All this involving hours in the lab and endless laps on trail before we were satisfied, so that you can achieve optimal support, power transfer, and ride feel, wherever you ride. LIGHT AND DURABLE A lightweight frame that encourages putting the hammer down. 450g lighter than the previous generation, Revolver 130 is more than ready for the demands of the rowdiest cross country racing. The raw or tinted clear coat paint is half the weight of standard paint, while titanium hardware, compact double-row Enduro bearings, and compact links enhance durability and precision. GEO TO MEET MODERN XC DEMANDS Consistent weight distribution across all sizes. The Revolver 130 has a 66.5-degree headtube angle and seat tube angles that steepen per frame size. Stabilized rear centres also grow per size, for balanced weight distribution and a confident ride across sizing. The frame carbon layup was optimized per frame size for stiffness and compliance, giving you a strong foundation for driving up and charging down. Size 2–Size 5 frames accommodate two water bottles, and all sizes feature long dropper post compatibility for maximum descending capability. SIMPLIFIED MAINTENANCE Keeping your bike out of the shop and on the trails. Internal cable guide tubes offer easy cable routing and no headset cable routing complication. An industry standard threaded bottom bracket was used for easy maintenance and frames offer UDH compatibility for the new universal derailleur hanger. Revolver also comes with an ISCG05 chainguide mount, giving riders the option to fit a small chainguide onto the frame. RIDE ALIGNED™ Setup like a pro. Our industry-leading Ride Aligned™ Setup Guide is all about creating the best rider experience. Using a simple and incredibly precise process, it tunes your unique settings based on your body makeup and the way you ride. NO OTHER WAY LIMITED LIFETIME WARRANTY Revolver’s durable frame design, hardware and component decisions have been made specifically to keep you on the trail for longer. Accidents can happen, and when they do, our No Other Way Limited Lifetime Guarantee is our promise to get you back on the trail as soon as possible.
$9,999.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$9,999.99
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
$8,999.99
Whether you’re ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what’s possible on a short travel trail bike. VPShp Suspension Platform Designed around Norco’s VPSHP suspension layout that increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic experience riders expect from a short travel trail bike. With 140mm/125mm of travel, the 2024 Optic condenses years of technology from long travel bikes into a lightweight package that’s as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic’s playful roots, while punching above its weight when the trails get rough. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$8,499.99
Designed to strike the perfect balance of lightweight cross-country efficiency and technical precision, the Element is the best of all worlds. The lightest full-suspension carbon bike we've ever made 350g lighter than the previous generation, even more capable. Not your average pivot design. A new addition to the Element is the Smoothlink SL flex stay. By eliminating the traditional pivot, we’re not only able to shave weight but also increase stiffness in the rear triangle. Lighter and more refined, you can expect the same supreme ride quality of our traditional Smoothlink design that puts the Element ahead of its competitors. Engineered for the Edge Progressive geometry keeps you ahead of the pack with long, low, and slack angles that confidently tackle any surprises along the way. Optimized for Power, Built to Thrill We fine-tuned the frame design to save over 350g in weight, making the Element the lightest full-suspension bike we've ever produced. At the same time, we increased frame stiffness in key areas for a responsive, snappy, and quick-accelerating ride feel. Adventure-Ready by Design Customize what you carry with multiple frame mounts for bottles and accessories. Plus, upgraded dual-row, high-capacity bearings ensure reliability and longevity. From long-distance racing to deep backcountry missions, the Element has you covered.
$7,054.99 - $8,299.99 $8,299.99 Up to 15% Off
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
$8,099.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$7,899.99
Whether you’re ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what’s possible on a short travel trail bike. VPShp Suspension Platform Designed around Norco’s VPSHP suspension layout that increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic experience riders expect from a short travel trail bike. With 140mm/125mm of travel, the 2024 Optic condenses years of technology from long travel bikes into a lightweight package that’s as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic’s playful roots, while punching above its weight when the trails get rough. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$7,899.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$6,999.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$6,799.99
Whether you’re ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what’s possible on a short travel trail bike. VPShp Suspension Platform Designed around Norco’s VPSHP suspension layout that increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic experience riders expect from a short travel trail bike. With 140mm/125mm of travel, the 2024 Optic condenses years of technology from long travel bikes into a lightweight package that’s as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic’s playful roots, while punching above its weight when the trails get rough. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$6,799.99 $8,499.99 20% Off
Purpose-built to hit the precise sweet spot between lightweight cross country climbing prowess and technical precision, the Element is the best of both worlds and more. New-levels of climbing efficiency guarantees that oh-so-sweet feeling of riding someone off your wheel. Added levels of stability on fast descents and a pseudo-aggressive seat tube angle provides surprising levels of confidence on tight single track and hairy descents. Light. Stiff. Fast. Smooth. Precise. You’re now in your Element—always. Now with a GRIP2 fork and 4 piston brakes for some extra confidence on the trail!
$5,999.99
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
$5,499.99
The Ripley is our snappy, flickable, playful, fast, lightweight, and versatile 29” trail bike. Its combination of modern geometry, a stiff lightweight carbon chassis, and 120mm of ultra efficient dw-link travel, means it’s equally happy popping off bonus lines as it is crushing all day epics.
$5,499.99 $7,999.99 31% Off
Lighten Up Everything Fluid FS, Now in Carbon Upping the ante on everybody's favorite Trail rig, the Fluid FS Carbon features a 600g lighter main triangle with all the strength and fine-tuned potential that experienced or evolving riders need. Right now, and down the trail, too. - Fluid FS Carbon - Intended Use: Trail - Frame Material: Carbon Main, 6061 Alu Stays - Frame / Wheel Size: S, M, L, XL / 29" - Suspension Travel – F: 140mm R: 130mm - Suspension Platform: Horst Link - Tire Size: 2.35" – 2.6" Additional Features - Ride-Aligned Design System - Long Travel Dropper Posts (Up To 200mm) - Low Standover - Custom Tuned Rear Shock - Integrated Accessory Mount Hero-Thread the Needle Intuitive, precision handling to pick the perfect line. - Fluid's geometry, suspension kinematics and precision setup have achieved near-legendary status – so why mess with a success? Fluid Carbon delivers the goods on all types of trails with a little less junk in the trunk. Hero-Pushing the Envelope Design & features that'll continue to impress as skills progress. - Refining the ride and dropping 600 grams from a Trail frame benefits everyone – but only if it's up to the task. The Fluid Carbon aced every test we subjected it to in the lab, and on the trail. Hero-Custom Tuned Suspension Sophisticated suspension components for precision performance. - Precision-engineered 130mm rear suspension features custom-tuned damping co-developed with shock manufacturers to provide fully customized suspension setup and performance. Hero-Room to Move Long-travel droppers and generous standover get you through the rough stuff. - Long-travel, size-specific 34.9mm dropper posts, and low-slung top tubes create lots of room to move, letting you roll confidently through challenging terrain. Hero-You Ask, Fluid Answers Refined design for ultimate Trail performance. - With balanced, progressive geometry, kinematics, and superior pedal efficiency, Fluid FS Carbon tackles technical terrain with confidence, and attacks high-speed pedaling sections with a big ol' grin. Hero-Ride Aligned Perfect fit, dialed handling, and personalized setup in minutes. - The Ride Aligned Design System matches each Fluid FS Carbon to the human who rides it. Rider-first geometry and suspension kinematics are precision tuned in minutes with the Ride Aligned Bike Setup Guide.
$5,399.99
Whether you’re ripping fast flowy singletrack, putting the power down on punchy climbs, or tearing the tires off in the corners, the Optic continues to push the boundaries of what’s possible on a short travel trail bike. VPShp Suspension Platform Designed around Norco’s VPSHP suspension layout that increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic experience riders expect from a short travel trail bike. With 140mm/125mm of travel, the 2024 Optic condenses years of technology from long travel bikes into a lightweight package that’s as ready to tear up climbs as it is tackling challenging descents. The VPSHP suspension layout provides increased rearward axle path and an idler to manage pedal feedback, keeping Optic’s playful roots, while punching above its weight when the trails get rough. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$5,049.99
Whether you’re carving down a steep loam line, dropping in for an enduro stage, or heading into the backcountry for an all-day epic, this bike performs. With increased rearward axle path, idler, and the innovative VPSHP suspension layout, this new design gives the Sight next level confidence and capability, up or down the mountain. With 160/150mm of travel, the 2024 Sight takes the best of the Range platform and has tightened it up into a light, pedal friendly, maneuverable, high-pivot package. VPShp Suspension Platform Designed around Norco’s VPSHP (Virtual Pivot Suspension | High Pivot) suspension layout, it increases rearward axle path to improve suspension performance in technical terrain, while retaining the dynamic and responsive feel that riders expect from a do-it-all All-Mountain bike. Through extensive testing using an i-track configured idler location, anti-squat has been tuned for efficiency and responsive feel under power. The idler mounted to the chainstay manages chain growth and pedal-kickback. Swapping the linkarm and lower shock mount with our “Missing Link Kit” converts between 29” and 27.5” to let you pick the wheelsize that suits you best, while maintaining geometry and kinematics to ensure consistent fit and bike setup.
$4,999.99 $6,699.99 25% Off
Purpose-built to hit the precise sweet spot between lightweight cross country climbing prowess and technical precision, the Element is the best of both worlds and more. New-levels of climbing efficiency guarantees that oh-so-sweet feeling of riding someone off your wheel. Added levels of stability on fast descents and a pseudo-aggressive seat tube angle provides surprising levels of confidence on tight single track and hairy descents. Light. Stiff. Fast. Smooth. Precise. You’re now in your Element—always.
$4,999.99 $6,999.99 Up to 29% Off
The Instinct has always been the benchmark for those in search of a do-it-all quiver-killer. Designed to thrive on technical trails, but still allows you to push the distance and crush the climbs. We’ve updated the frame features, geometry, and suspension kinematics to make sure you feel confident on the up’s, down’s, and everything in between. Trust your Instinct. What's New? Refined geometry We’ve increased the reach, made the seat tube angle steeper, lengthened the chainstays. Total adjustability Designed with adjustable frame features to suit all riders and riding styles. This is our most versatile platform. Size-specific tune Each frame size is tuned for small-bump compliance, mid-stroke support, and end-stroke progressiveness. Each framesize also features custom shock tunes based on real world field testing. Reach adjust headset Fine tune your ride with center, +/- 5mm offset options. RIDE-4™ adjustment system Allows riders to quickly fine-tune their geometry and suspension with a single Allen key. Generous space for long dropper posts Shorter seat tube lengths for increased dropper post fitment. Storage included The new PenaltyBox™ 2.0 downtube storage (carbon models only) includes generous capacity, custom tool wrap and our rock-solid hinged door system that doubles down as a water bottle mount and built-in concealed AirTag/Tile compartment. Fully enclosed internal routing Allows for easy cable and hose installations, with thoughtful consideration for moto-style brake setups.
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